Brief

Website

What are the main purposes of your new website?
What are your goals for your new website? (For example do you want visitors to buy something, phone you or send an email)
What is it about your existing website that isn't working for you?(if you have one)
Who is/are the primary audience(s) for the new website? e.g. new customers,existing customers,youth,tourists etc
Which countries does your primary audience(s) live in?
What is the voice/tone of the new website?
Will most of your audience use mobile devices to access your website? Think about the demographics of your audience and the countries they come from.
Are there any devices you require your website to function on other than desktops, laptops, tablets, phones?
Who is the primary contact for content (images, words, logos)?
Do you have your organisation's brand files? e.g. logos, eps/pdf versions, fonts, colours, brand guidelines
Are there any competitor websites that you think do a good job of engaging their audience?
Are there any non-competitor websites you like the design/feel/functionality of?
Do you require additional digital marketing support?
Is there anything else we should know about your aspirations for your new website? The more you can tell us about what you want, and why, the easier it is for UpShift to ensure that your new website meets all your present and future online requirements)